Target Audience
The target audience is described below:
- Who: Professionals, Students and People who have a common use of technology.
- Age: 23 - 45.
- Techology: The users only should know how to use a browser and a smartphone or a laptop.
- Motivation: The main motivations user is to know the weather's town where he is and to know if there is an interesting place to visit or where to eat nearby.
Personas
Esli Janeth Morales
- Ocupation: QA Leader
- Demographics and Education: 37 years old, married, she has a bachelors degree on computer science.
- Goals and motivations for using the site: She is a person who consumes technological services in his day to day, he likes to ask for recommendations of good food places.
- Social: She likes to go visit new places in town and while is vacationing likes to visit the "must to know places".
- Quote: "It is a true pleasure and privilege to eat deliciously when you are hungry"
David Alejandro Garcia
- Ocupation: Entrepeneur
- Demographics and Education: 35 years old, married, He has a MBA.
- Goals and motivations for using the site: He travels a lot because of his bussinesses and whe he arrives a new place he struggle at the moment to choose a good place to eat. Social: He is very active on his social networks.
- Quote: "Work hard in the afternoon, sleep well on the night."